Author: Sally Angharad

Revolution trend report 2018-19_PRINT

Global Trend Directions 2018/19 by Camira

Now in its third year, earlier this year Camira launched its latest trend report featuring design directions for 2018/19. As always it was a joy to be part of this project as trend consultant, researcher and writer. As we look to the future we are encouraged to question our actions, challenge attitudes and inspire optimism. Everyone’s voice deserves to be heard. Throughout Revolution, the 2018/2019 trend forecast, when you listen and observe carefully, the true, positive message is revealed. This forecast is about empowering new ideas and becoming a catalyst for creativity. Identifying four themes in our report: Reflect, React, Reimagine and Rejoice, each with its own unique personality, Revolution captures stories referencing colours, textures and refined combination palettes to create inspiring moods for interiors using fabrics made by Camira. Visit Camira’s Global Trend Directions page for new articles looking closer at the colour palettes and suggested colour combinations, as well as exploring particular projects that depict each trend. 

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Evolution: Global Trend Directions 2017/18 by Camira

Following the 2016/17 trend forecast I have had the pleasure to work with Camira again to create the second edition, Evolution: Global Trend Directions 2017/18 by Camira. This season is all about “appreciating the beauty in the everyday.” We are in an era where innovation is around every corner, moving so fast that as soon as we get to grips with something new it’s only human nature to ask “how we can improve it?” And so the cycle continues. We make sense of our world by defining time retrospectively, looking back on the journey to assess the past. The theme driving our 2017/18 trend forecast is Evolution, a celebration of now and how we have developed to be such a unique and complex species. This promotional tool looks at the design trends making headway in the world of commercial interiors. The forecast serves as a marketing tool for Camira, a Yorkshire based textile designer and manufacturer. Through inspirational imagery and text these trends explore our relationship with our surroundings, how colours are used to represent a trend, how …


Equilibrium: Global Trend Directions 2016/17 by Camira

Equilibrium: Global Trend Directions 2016/17 by Camira, is a promotional tool that looks at the design trends leading the way for commercial interiors. The forecast serves as a marketing tool for Camira, a Yorkshire based textile designer and manufacturer. Working with the design team my brief was to analyse and research their creative ideas, resulting in four key trend stories to spark new conversations with customers: Discovery, Perspective, Nature Lab and Artisan. Through inspirational imagery and text these trends explore our relationship with our surroundings, how colours are used to represent a trend, how they work together and the development of new colour combinations to inspire design ideas for new environments. The trend report has been distributed at trade shows and events worldwide, celebrating the company’s originality and creative thinking. This tool will be published annually, with work already underway on the 2017/18 forecast.


OTAGO: Inspiring the Future of Craft Making

Yesterday I visited three events in one: Top Drawer, Home and CRAFT. All three fairs give visitors an insight into what’s new in terms of gifts, homeware and not least of all original design, all with a commercial appeal. I am always inspired and excited when speaking to designer-makers who put a lot of thought and meaning into their collections. Considered design is certainly trending at the moment and not only are consumers looking for all things new and exciting, they also seek out designs that tell a story and interact with users on an emotional level. Colour, pattern and texture are key here, used to enhance the practical aspects of many a product. One brand that lives and breathes thoughtful design is OTAGO, an ethical design company founded by design duo Anna Rose and Eddie Sercombe in 2013. ‘Timeless objects for people who define their own style,’ is the brand’s motto, creating visually inspiring products. Not only that though, these are objects with a real soul. Otago collaborates with artisans from marginalised communities to …

Yeshen Venema Photography

Playful Style from one we made earlier

It has been said and I agree that the way we dress has a real impact on our attitude and mind-set. You get up in the morning, choose one of your favourite outfits, then put your face on and feel like you can deal anything the day wants to throw your way. But what’s missing? Jewellery of course. Those lovely accessories that you enjoy picking out (they always fit!) and they just add a little something to your look. I came across one we made earlier last year at Design Junction during the London Design Festival 2015 and not only did the branding make me smile but the collection of contemporary accessories called out to me. Based in London, husband and wife team Emma and Rob Orchardson draw on their backgrounds in fine art and design to create bold statement pieces. Their work combines a playful sense of fun, with a striking geometric simplicity. Primary brights complement monochrome pieces, with DuPont™ Corian® Solid Surfaces used to introduce pattern into the balance of shapes and colour. The solid …


Knitwear: Chanel to Westwood

The latest exhibition at the Fashion and Textile Museum explores one of the most fundamental textile techniques, knitting, that has been on an inspiring journey over centuries. The Content: Taking examples from the private collection of Mark and Cleo Butterfield, the exhibition guides you through their personal approach and passion for knitted garments. Far more than a historical overview, we are immersed in the emotional aspects of design where hand knits, machine knits, crocheted garments and experimental high fashion pieces all hold a narrative. Groups include Fashionable Folk, Make Do and Mend and A New Era with each area telling its own unique story. With collections coming from decades past it is fascinating to see the journey this particular technique has been on and how it is still central to fashion design today. The Exhibition Design: Imagined by Beth Ojari, FTM’s in-house exhibition designer, Knitwear is another impressive example of how the exhibition space can be transformed so that you are completely absorbed into the work on display. Raw and industrial in feel, the collections are sectioned …


All Change: Tassels on the Tube at LDF14

A true talent and one of the last working trimming weavers in England, Jessica Light produces exquisite, innovative and contemporary passementerie of exceptional quality. Everything is handmade to order in her East London workshop using methods dating back to the 15th and 16th centuries. During this year’s London Design Festival Light launched two new collections, Temple Gardens and Southside, which feature materials like monofilament, brass, straw, and banana fibre. Her work continues to surprise and with her unusual chosen venue of Old Street Tube Station the new collections stood on their own for all to see. As ever the collections didn’t disappoint, with her colour palette also offering something new and inspiring. I especially love the purple and talking with Jessica we agreed the colour just goes with anything! The fascinating world of trims and tassels is gaining momentum once again and with exciting large-scale projects on the horizon, Jessica Light is leading the way and inspiring new and exciting uses of these exceptional makes.  


Natural Finish by Martín Azúa

I am in love with this experimental designer’s work. “Natural Stain is a reflection on natural decoration. It is a series ofvery porous white ceramic vases which were left in natural spaces in the middle of nowhere for a year during which time they were colonized by mosses and other organic growths creating micro landscapes and bringing to light the power that nature has to appropriate the artificial and leave its mark.”